Prospect Identification and Outreach:
- Utilize CRM data to identify potential clients
- Segment prospects based on predefined criteria such as industry, company size, and location
- Make outbound calls to prospective clients to introduce Premier Heavy Equipment’s products and services
Lead Qualification:
- Engage prospects in meaningful conversations to understand their needs and challenges
- Qualify leads based on their level of interest and potential fit for Premier Heavy Equipment’s offerings
- Record detailed information about prospects in the CRM system
Follow-up and Appointment Setting:
- Schedule follow-up calls or meetings with qualified leads
- Send follow-up emails summarizing conversations and next steps
- Coordinate with the sales team to ensure smooth handoff of qualified leads
Customer Relationship Management:
- Maintain and strengthen relationships with existing clients through regular follow-up calls
- Provide information about new products, services, and promotions to existing clients
- Gather feedback from clients and address any concerns or issues
Reporting and Performance Tracking:
- Track call activities and outcomes in the CRM System
- Generate daily, weekly, and monthly reports on telemarketing activities and performance
- Provide feedback and insights to the Direct Supervisor to improve strategies and processes